Price Increase Letter Samples | 2023 Edition

A price raise is necessary to keep the business afloat and attain healthy growth. But to make sure you don’t lose customers, it is essential to write a very polite price increase notice that reflects empathy and fairness. Don’t hesitate to explain why you’re increasing the pricing or what extra services you’re planning to provide in the future to help customers see the value of the money they are paying.

In this article, we have included

• 7 price increase notice samples that you can simply copy-paste and tweak to match your message, and

• Customizable rate increase letter templates to use as brochures, flyers, and posters, and also upload them on social media and send them via email.

Example 1- Polite Price Increase Notice for General Businesses

You are already aware that no one likes price hikes. That’s why you want to sound polite while delivering this news to avoid any kind of negative feelings. Here’s a perfect example of how to write a polite price increase notice that reflects compassion and rationality behind the business’s decision.

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Dear Customer,

Thank you for being a loyal customer and putting your valuable trust in our XYZ business for all these years.

Although we have tried our best to keep the expenses low, our operating costs have increased significantly due to global factors in recent times. After carefully reviewing the finances, we have made the tough decision of increasing our prices by 4% for all the services.

The change will be effective from March 10, 2023. Our website will reflect the new prices on the same day. Till then, you can take benefit of the old prices.

As always, we are striving to evolve and improve our services. The price increase will help us to introduce new features and products and serve you better.

We thank you for your understanding and support.

Sincerely,

XYZ Team

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Example-2 Price Increase Due to Renovation/ High Capital Expenses

To survive in the competition, you need to make sure your business has a good ambiance with attractive furniture, fresh paint, and interior design. But to recover such high capital expenses, many businesses choose to increase the rates of the services/products. Here’s a price increase notice template for the same.

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Dear [Customer Name],

As you’re already aware we have been renovating our ABC hair salon for the past 4 months. We are excited to announce that the work has been completed.

The new space will

• provide a beautiful ambiance with more salon stations and space,
• get fast appointments, and
• reduce the waiting time for walk-ins.

We have also hired new highly qualified and trained hair stylists.

To ensure we stay afloat in the business while providing you with top-notch services, we have decided to increase the pricing of our hair-cutting services by 5% and hair spa by 8% from August 8, 2023. To check out our new pricing, please visit www.abcsalon.com/pricing.

We greatly appreciate your business and have faith that we will receive the same support in the future. Feel free to contact us for any further questions or concerns.

Jane Doe, Owner, ABC salon

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Example 3: Rate Increase Notice Letter for Essential Services/Goods

How to tell customers about the price increase for the services they use in daily life and the change will make a substantial difference in the budget. You need to send a polite price increase notice letter to the customers to deliver this update. Here’s a perfect example of the same.

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Dear customer,

We understand that any raise to day-care facilities is not ideal. For all these years, we have done our best to keep the rates unchanged. But with growing inflation, our lease rates and utility bills are constantly increasing. Hence, after careful evaluation of our expenses, we have decided to increase our pricing from $1,700 to $1,900 per month from August 1, 2023.

The price raise was necessary for us to provide your child with the best ambiance and facilities. We are also going to hire 3 new arts and crafts teachers to introduce innovative activities that help your child grow his/her creativity.

We can ensure that our day-care service rates are still competitive and we are the last in the sector to raise the prices.

If you have any questions or concerns, please don’t hesitate to reach out. We are happy to help you!

Thanks for your cooperation and support.

XYZ Day-care Team

Example 4: Restaurant Price Increase Notice Sample with Customizable Template

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Just like any business, food-related businesses are also facing worse price increases in ingredients, groceries, packing, and overall management. According to usda.gov, the cost of food in the United States increased by 9.5% from July 2021 to July 2022. So, if you own a restaurant, increasing the prices of your food offerings becomes essential for survival. But how to tell your restaurant customers about this price increase without losing them?

If you’re looking for a restaurant price increase letter here’s the perfect sample for you.

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Dear Customer,

We greatly appreciate your support and cooperation that made our XYZ restaurant successful over the last 6 years. We use the finest quality ingredients and give hygiene the utmost priority.

For many years, we have tried our best to keep the prices the same for all our dishes. But due to the price increase of groceries and food ingredients in recent times, we are led to take the difficult decision of increasing prices of all types of pizzas and pasta by 5% and all other food items by 2%, from 1 Oct 2022. This price raise will increase your bill by a small amount but it will help our restaurant tremendously to thrive and serve you better.

We are excited to announce that we are adding some new delicious dishes to our menu the next month along with 8 varieties of mouth-watering desserts. We will send you the updated menu with the new rates and added food items soon.

If you have any questions or concerns, feel free to reach out to our restaurant manager John Doe at 123-4567-890 or john@xyzrestaurant.com

Thank you so much!

Team XYZ Restaurant

Example 5: Sample Price Increase Letter That Can Improve the Sales

While the basic demand law in economics says that there is an inverse relationship between price and demand, i.e., demand increases when price decreases and vice versa, it is not true in all the scenarios. You can take advantage of the price rise situation to boost sales if you choose the right strategy and wording. Not sure how? Check out the below example of a polite price increase notice that encourages customers to make a swift buying decision.

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Dear customer,

We greatly appreciate your contribution and cooperation that made our XYZ business successful for two decades. We are reaching out to inform you about an upcoming change so that you can make a conscious decision about your subscription with us.

Starting on September 1, 2023, we are increasing the pricing of our monthly subscription by 7% and yearly subscription by 3%. You will be charged the new rates only at the time of renewal i.e. after your existing subscription ends.

Here are some great offers you can avail of before the price change.

• If you renew your yearly subscription before September 1, you can take benefit of the old pricing for the entire next year. The remaining months of the current package will get added to your subscription, so you’re not going to lose any time.
• If you’re a free user or a monthly subscriber, this is the best time to get a yearly package to enjoy the old prices.

To ensure we continue to provide the best services, this change was inevitable. Please be assured that we have made every effort to keep this price raised to a minimum.

If you have questions or concerns about how new pricing will affect your subscription, feel free to talk to our support team. You can call 123-4567-8910 or email us at support@xyzcompany.com.

Team XYZ Company

Example 6: Price Increase Letter Due to Inflation

The US has a 9.1% inflation rate in June of 2023, which is the highest since November of 1981. It is very obvious that any business would be affected by this. Sometimes, you need a price increase the pricing just to survive the business. But how to tell customers that you are increasing prices due to inflation? Here’s a perfect sample price increase letter due to inflation that would help you justify your situation.

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Dear Customer,

Thank you for being a loyal customer for the last 10 years. For all these years, we have strived to provide the best products/services at an affordable rate.

But this year, our transportation costs sharply raised due to inflation in the gasoline industry. Overall inflation has also risen, and we have decided to increase our employees’ wages by 5% to 12% to help them lead a decent living.

After carefully reviewing the increased costs of our transport, shipping, and employee remuneration, we have to make the difficult decision of increasing the pricing of all products by 5%. This price increase will be effective from October 1, 2023.

We are committed to providing you with the best products in the industry. We greatly appreciate your understanding in this situation. Thank you for your support.

Jane Doe

Owner, XYZ Business

Example 7: Price Increase Due to Extra Facilities/Improved Services

If you are increasing prices because you have brought an improved version of the software, here is a perfect sample letter for the same.

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Dear customer,

We are excited to announce that we have shifted to Yottled, which will help you to buy a membership to our gym, pay for classes, and make appointments with our fitness instructors instantly with super ease.

You can schedule your appointments, book classes, renew your membership, cancel/ reschedule fitness sessions, and make a payment without calling us back and forth. Now, you can do everything online in seconds.

Due to all these facilities and automation, you will be charged a small convenience fee of $0.99 on your final bill, when you make a paid transaction. This change will be effective from October 1, 2023.

You also don’t need to register or create a platform on Yottled, which makes all the facilities faster and hassle-free, saving your valuable time and energy.

If you have any questions or concerns, feel free to contact us. We will be more than happy to guide you.

Thank you so much!

Team XYZ Fitness Studio

Polite Price Increase Notice Template for Emails, and Social Media

When you’re posting your rate increase notice on social media or sending it in emails, create attractive flyers, brochures, and posters. Not sure how to make artistic templates without hiring a designer? We got you covered! Here are four ready-to-use price change notice templates that you can customize for free and use for your business instantly.

Here are the steps.

• Click on the link placed above each template. It will bring you to Canva.
• As soon as you register to Canva, you’ll get direct access to the template.
• Change the wording, and logo, and make other alterations.
• Click on Share on the top right side and hit Download.

1. To use this sample price increase letter, use this template.

2. To customize this polite price increase letter template for social media and emails, use this link.

3. To customize the below price increase template, use this link.

4. Here’s the link to the below free price increase template. Feel free to customize it.

5. Price increase due to inflation letter sample. Use this link to customize it for free.

6. Use this link to customize the below restaurant price increase letter for free.